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Marketing Operations Manager

Team: Brand Management
Department: Marketing
Location: New York, New York
Commitment: Full-time
Summary
Are you ready to join a growing team that puts a premium on productivity and has an award-winning culture, centered around transforming talented employees into effective business leaders?
 
Then Bankers Healthcare Group is the place for you. We offer innovative financial solutions to licensed and highly-skilled professionals, representing the best of both traditional lending and fintech, and are looking for passionate, impact players to help take our company to the next level.
 
At BHG, you’ll become immersed in the finance industry—with a variety of loan solutions, credit cards, patient financing, bank programs, and collections services, which have helped BHG become one of the leading providers of finance solutions.
 
With over 20 years in business, we have the stability of an established company with the speed and agility of a startup, where ingenuity and risk-taking are encouraged, and every employee has the opportunity to learn, grow and thrive. 

Who You Are
You are a passionate, tech-savvy strategic full-stack marketer with a track record of achieving impressive results. You’re a Swiss Army knife of skillsets, with measurable, hands-on experience in project management, development, analytics, content development, research, and MarTech optimization. You thrive in dynamic situations and love to build from scratch or troubleshoot to remove obstacles and barriers within existing programs. You’re flexible and adaptable. You love to explore new ways of doing things and implement testing and learn strategies. You use data to rigorously assess marketing effectiveness and develop the right marketing mix. You think big, but also execute rapidly.
 
This role reports to Sr. Director, Marketing Strategy and will be responsible for enabling the delivery of optimized and highly-engaging strategic marketing initiatives by architecting an optimal blend of marketing tools and platforms to service multiple cross-functional teams—including product managers, creative contributors, performance marketers, analysts, and developers. You'll leverage your broad marketing experience to define best practices and enable marketing excellence by providing insights and strategic recommendations.
What You'll Do
  • Lead sessions with cross-functional stakeholders to capture requirements for platform solutions that will enable execution of complex marketing initiatives and programs.
  • Understand best practices for marketing platform capabilities and align requirements to optimize the business processes with platform solutions.
  • Develops and maintains strong relationships with platform vendors to ensure coordinated implementations and deployments.
  • Creates and enforces internal program and platform standards.
  • Continually re-evaluate departmental and functional group goals and strategies against deployed solutions.
  • Prepares executive-ready documentation, reports, and visualizations to present to program stakeholders.
  • Translate program investments into direct and measurable business results.
  • Provide ongoing internal marketing support and consultation services as needed.
What You'll Need
  • 7+ years marketing experience, with a focus on marketing strategy, martech optimization, research, and analytics
  • General knowledge of all aspects of marketing, including: marketing strategy, digital ad campaign management, creative services, SEO, UI/UX, website development, social media marketing, content strategy, email marketing, analytics
  • A strong technical foundation with familiarity in both front-end and back-end web development and platform integrations via APIs.
  • Able to consistently nail details, driving process and managing to goals
  • Excellent oral and written communication skills to communicate complex concepts clearly and persuasively across all levels with a strong ability to translate concepts to actionable plans
  • Demonstrated ability to influence distributed cross-functional teams to achieve outcomes
  • Ability to work in a fast-paced environment and manage to aggressive deadlines.
Life at BHG
At BHG, we work hard and aren't afraid to take risks. Since the beginning, our core values of PMA (positive mental attitude), team player and loyalty have been the driving force behind every interaction we have between each other and our customers. We have a healthy respect for the daily grind, yet we value work/life balance. We believe that all employees should have the opportunity to lead and that good ideas can come from anyone. From the top-down, our leaders are actively involved not only in strategic oversight and running the business, but also in the well-being and growth of all employees. We consider people our #1 asset, and help employees realize their full potential, set and exceed their goals, and explore new opportunities for personal and professional development.
Why You Should Join BHG

We strive to offer amenities, opportunities, events, and programming that support the interests of our teams, while furthering the culture that makes us Great Place to Work® certified. Some of the benefits you can expect when you join BHG include:

  • 100% coverage of monthly health insurance premiums
  • Competitive PTO and vacation policies
  • Company 401(k) plan with employer contributions after one year
  • On-site gym access and memberships, with personal trainers, and certified nutritionists on staff
  • Company-sponsored training and certification opportunities
  • Monthly award ceremonies where top achievers are celebrated and receive additional bonuses
  • Ongoing volunteer opportunities to give back to the community through our BHG Cares program
If you’re ready for a career where you can exercise your passions, be surrounded by co-workers who are relentlessly committed to service, and have a team-player mindset, apply today!
Apply Now
Bankers Healthcare Group is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment without regard to gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law. Bankers Healthcare Group is an equal opportunity employer; committed to a community of inclusion, and an environment free from discrimination, harassment, and retaliation.