Senior Copywriter

Team: Brand Management

Department: Marketing

Location: Remote

Commitment: Full-time

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Summary

Are you ready to join a growing team that puts a premium on productivity and has an award-winning culture, centered around transforming talented employees into effective business leaders?

Then Bankers Healthcare Group is the place for you. We offer innovative financial solutions to licensed and highly-skilled professionals, representing the best of both traditional lending and fintech, and are looking for passionate, impact players to help take our company to the next level.

At BHG, you’ll become immersed in the finance industry—with a variety of loan solutions, credit cards, patient financing, bank programs, and collections services, which have helped BHG become one of the leading providers of finance solutions.

With over 18 years in business, we have the stability of an established company with the speed and agility of a startup, where ingenuity and risk-taking are encouraged, and every employee has the opportunity to learn, grow and thrive.

Who You Are

You are a highly motivated and energetic professional copywriter who can thrive in a fast-paced corporate marketing setting. You are passionate about turning concepts into words, and excel at knocking out clever lines that consistently delight - and deliver results. You have a strong command of language, understand how to interpret creative briefs, and incorporate research and analysis to create powerful prose. You have an impressive portfolio of ads, direct mail, and email campaigns. Known for your sleeves-rolled-up-style, you are flexible, yet firm, ask the smart questions that reduce review cycles, and flow well in a fast-paced environment. You navigate and negotiate flawlessly among stakeholders, track and report well, and pivot priorities quickly with ease and grace.

What You'll Do

Collaborate with management, internal division leaders, engagement team and creative group in the development of campaigns advertising and sales content
Learn and internalize BHG brand guidelines and visual standards
Drive processes that foster idea generation with a media-neutral mindset
Brainstorm and develop email, digital, social media and direct mail marketing campaigns
Construct clever and attention-getting headlines for sales
Create social media content to generate public interest, increase company followings, build an active audience and engage targeted social communities with the brand
Partner with the design team to ensure consistency between verbal and visual communications
Juggle multiple projects simultaneously with daily, weekly and monthly deadlines and KPIs

What You'll Need

BA/BS degree in Advertising, Marketing, English, Communications, or a related field
Extensive experience in writing all types of short form copy, including, ads, direct mail, email, and social media marketing copy
The ability to see the big picture; tell a story that translates to an audience with captivating headlines, images and lead generation content
Flexible, adaptable and able to manage shifting priorities
Must be a fast learner with a good attitude – a good sense of humor is plus
Has strong verbal skills and is able to clearly articulate ideas and thought processes
Works well independently and within a team
Displays excellent relationship management abilities and strong interpersonal skills
Applications must include a portfolio of advertising or social media campaigns

Life at BHG

At BHG, we work hard and aren't afraid to take risks. Since the beginning, our core values of PMA (positive mental attitude), team player and loyalty have been the driving force behind every interaction we have between each other and our customers. We have a healthy respect for the daily grind, yet we value work/life balance. We believe that all employees should have the opportunity to lead and that good ideas can come from anyone. From the top-down, our leaders are actively involved not only in strategic oversight and running the business, but also in the well-being and growth of all employees. We consider people our #1 asset, and help employees realize their full potential, set and exceed their goals, and explore new opportunities for personal and professional development.

Why You Should Join BHG

We strive to offer amenities, opportunities, events, and programming that support the interests of our teams, while furthering the culture that makes us Great Place to Work® certified. Some of the benefits you can expect when you join BHG include:

100% coverage of monthly health insurance premiums
Competitive PTO and vacation policies
Company 401(k) plan with employer contributions after one year
On-site gym access and memberships, with personal trainers, and certified nutritionists on staff
Company-sponsored training and certification opportunities
Monthly award ceremonies where top achievers are celebrated and receive additional bonuses
Ongoing volunteer opportunities to give back to the community through our BHG Cares program

If you’re ready for a career where you can exercise your passions, be surrounded by co-workers who are relentlessly committed to service, and have a team-player mindset, apply today!

Apply Now

Bankers Healthcare Group is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment without regard to gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law. Bankers Healthcare Group is an equal opportunity employer; committed to a community of inclusion, and an environment free from discrimination, harassment, and retaliation.